YES, I Hear You!
Knowing your “Target Market” – “Ideal Client” – “Target Audience” is Critical but…
If you don’t have people who are dying for the solution you bring with your
Why Should I Have a Laser-Focused Target Market?
When you are in business it can be very easy to want to market to many types of people and have a broad target market. However, it is important to focus
You’re the Boss – You determine who you work with
If you are coming from a corporate environment or a standard job, it is easy to think that you need to say yes to all potential clients.
As an entrepreneur or small business owner, it can be hard to manage a growing business. I often hear “My business is growing and I can’t do everything myself but I can’t afford to hire anyone”. This
You’ve created your free offer (”lead magnet”) as a strategy to build your all-important email list. You have the lead capture set and the process for them to get the free offer. In building