Bethany Sunny International
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Category Archives for Target Market

Quick Guide to Speaking your Ideal Client’s Language

I’m in Pain Your potential client is in pain.  Their pain may be little or it may be big, but it is a pain either way. Clearly address your potential client’s biggest pain point, and they’re sold! Here’s

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How to Rock Your Target Market in 3 Easy Steps

YES, I Hear You! Knowing your “Target Market” – “Ideal Client” – “Target Audience” is Critical but… If you don’t have people who are dying for the solution you bring with your

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Who Should I Market to?

Why Should I Have a Laser-Focused Target Market? When you are in business it can be very easy to want to market to many types of people and have a broad target market. However, it is important to focus

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You’re the Boss

You’re the Boss – You determine who you work with If you are coming from a corporate environment or a standard job, it is easy to think that you need to say yes to all potential clients. Let’s

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